Agencies
Separate rules, separate data, per client account.
Each client account runs its own Growth Brain against its own connected systems. Spend ceilings, maximum daily movement, maximum CAC, minimum margin, protected campaigns and approval thresholds are written per account, so a rule that suits a retainer client with a cautious CFO never leaks into the account next door. Client data stays inside the client's account and is not pooled to inform another. Every action carries a log entry your account manager and your client can read.
Twelve clients, twelve sets of rules I hold in my head, and a junior who scaled the wrong campaign at eleven on a Friday night because nothing stopped him.
A Campaign Constitution per client account
Limits are account-level objects, not team conventions. A client who permits a fifteen percent daily budget shift and a client who permits three percent are enforced differently by the same system, and an action outside those limits is prepared for approval rather than taken.
Client data does not cross accounts
Connections to a client's web analytics, CRM, finance system and consent platform belong to that client's account. Audiences, suppression lists and performance history stay within it, which is what lets you answer the question competing clients always ask.
Four truth layers your client can audit
Network-reported figures, attributed journeys, CRM quality and collected revenue are reported as four layers per client, with discrepancies between them named. When a platform reports a return on spend the client's finance records do not support, that difference is on the page rather than smoothed out of it.
New accounts inherit rules, not guesswork
A new client starts from a Constitution template you maintain, then has its ceilings, protected campaigns and approval thresholds set before any budget moves. Onboarding becomes a configuration step with a written record, instead of a month of someone watching the account nervously.
What changes
Realvertising for Agencies
Budget
Networks keep bidding. The budget engine solves how much opportunity each one gets, against the objective you set.
5 capabilitiesPerformance
Four truth layers kept side by side: platform-reported, independently attributed, collected revenue and finance-defined margin.
6 capabilitiesAutopilot
Three modes, account-level hard limits, a policy check before every write, an append-only change log and five scoped stops.
6 capabilitiesOther solutions
Built for who is asking.
SaaS
Buy trials that reach a third invoice, not trials that reach a signup form.
Ecommerce
Wait for the return window to close before calling a campaign profitable.
B2B
A form fill in March and a won deal in September, connected by one budget decision.
Lead Generation
Every lead sales rejects becomes an exclusion signal in the ad accounts the next day.
Marketing Teams
Replace Monday's five ad managers and one spreadsheet with one decision log you can read.
Growth Teams
A losing variant leaves rotation on its readout date, archived against the hypothesis that proposed it.
Agencies
Twelve clients, twelve sets of limits, and no audience list that crosses between them.
Multi-Brand Groups
Move budget between brands on comparable margin, not on whichever country manager reports first.
One goal. Every channel. Real business truth.
Connect your ad accounts, say what a good customer is worth, and let the Growth Brain work the objective inside limits you set.
No ad spend commitment · Connect one channel to start · [email protected]